Strategic Mobile Marketing Bringing Tampa Bay Businesses More Clients
It’s estimated that over 90 percent of smartphone users utilize the mobile web to seek out local businesses. Plus, a mobile search is very likely to result in direct contact or even a purchase.
The bottom line is more people than ever before are turning to these devices to search the Web, so it just makes sense to have a mobile marketing component to your online advertising. Even Google agrees that if you don’t have a mobile marketing strategy, you don’t have a marketing strategy at all.
With the use of tools like Siri and other “talk to text” search features, consumers using mobile devices like smart phones and tablets tend to perform different queries than desktop searchers. Instead of typing keywords into a search box, the users of mobile devices tend to use longer phrases.
This brings a new layer to the keyword selection process. Rather than placing all of our focus on targeted keywords, the team at Marketing Bionics creates deeper content for your website to ensure that we are capturing the search results of the mobile search consumers in your market.